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How to Price Your Prototype for Early Adopters

[iframe width="560" height="315" src="//www.youtube.com/embed/-qp9AyhuWMU" frameborder="0"]

Vasu Kulkarni, CEO of Krossover, explains one surprising strategy for pricing your prototype — charging early adopters for your product, so that they see the value in it long term. Other ideas include:

  • Offer discounts in return for endorsements
  • Give out your product for specific trial periods

For more tips, watch the entire video above.

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

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