Farewell, unlimited data, it was a joy having you as long as we could. These are the words that many Verizon customers will be speaking soon, according to CFO Fran Shammo. In an interview with the CFO today, Shammo made the following quote that is likely to break the hearts of plenty of Big Red’s customers:
“LTE is our anchor point for data share. So, as you come through an upgrade cycle and you upgrade in the future, you will have to go on to the data share plan. And moving away from, if you will, the unlimited world and moving everyone into a tiered structure data share plan.”
Many loyal Verizon customers have sat back laughing at those forced into tiered data plans as they were happily grandfathered in to their unlimited data plans. Users who start new contracts have had to make a choice of GB/month and keep watch over their data, while those of us enjoying unlimited have been surfing, streaming, and doing anything we want with our data without batting an eye.
Sadly, this is about to change.
Verizon’s CFO made clear that with LTE being the center of shared and tiered data, any upgrades to 4G LTE will require a switch to a shared data plan. This was where many felt the line was crossed. However, he went on to say that eventually everyone would be on a tiered data, which leads us to believe that at some point (likely a cutoff date) Verizon will force everyone into capped data, even the 3G-only subscibers. New line–crossed again. Whether this is the aforementioned cutoff date, or just a slow migration to only offering LTE devices, which would inevitable force all customers who upgrade into a new data plan, Shammo did say everyone. Many people have been up in arms over this decision, and Verizon really hasn’t answered with any type of response or even comment. Big Red is planning to make a lot of money off the combination of LTE and tiered data, and if everyone is forced over like they have planned, it shouldn’t be too hard. The more families switch to LTE phones and add lines, the more they will have to up the tiers, leaving Verizon to bathe in the heaps of cash. Let us know what you think in the comments, and be sure to check back for more updates.
Source: Verizon via Engadget